Exploring the Latest Trends and Insights
A dynamic space where we dive deep into the world of data and technology, agri-food chain standards and sustainability.
Welcome to Our Blog
At Map of Ag, we’re passionate about sharing our knowledge, experiences, and perspectives to keep you informed and inspired. Our blog is a platform dedicated to exploring the latest trends, sharing insightful tips and tricks, and discussing the challenges and opportunities within our industry. We believe in the power of information and aim to provide valuable content that resonates with the industry.
The paddock, the orchard and the algorithm: Are digital twins about to hit their stride?
Virtual representations of the real world used in simulation and planning have been around in some form for 50 years but not…
Why open standards matter for agritech innovation
Open, community‑governed data standards and consented data flow cut integration cost and risk, speed delivery, and build trust across the value chain – lessons we can apply…
From field to cloud: building scalable agritech software solutions
The agritech sector is booming, but building software that works from the paddock to the cloud is no small feat. The agritech sector has…
Pure Farming – for farmers and growers
Pure Farming puts you, the farmer or grower, in control. With Pure Farming you can safely connect and permission your…
Pure Farming – for industry
Use Pure Farming to request and manage the farm and grower data you need in your business. You can be…
Pure Farming – for developers
Power up your agritech with the trusted platform that is connecting agriculture The right data can power up your applications,…
Streamlining Agrifood Emissions Reporting
Held in 2024 – Australia and New Zealand Focused Session Agrifood businesses are increasingly moving from addressing their own emissions…
Beyond Baselining
It is pretty clear now that understanding and addressing greenhouse gas (GHG) emissions at farm level is imperative for sustainable…
Harnessing the Power of Spatial Data in Agriculture: In-depth Conversations with Leading AgriTech Experts
Smart farming brings together the elements of technology, sensing and automation, and data analysis to help farmers manage risk, support…