Exploring the Latest Trends and Insights
A dynamic space where we dive deep into the world of data and technology, agri-food chain standards and sustainability.
Welcome to Our Blog
At Map of Ag, we’re passionate about sharing our knowledge, experiences, and perspectives to keep you informed and inspired. Our blog is a platform dedicated to exploring the latest trends, sharing insightful tips and tricks, and discussing the challenges and opportunities within our industry. We believe in the power of information and aim to provide valuable content that resonates with the industry.
Thinking about trust in agricultural data
If you work in agriculture or agritech, you’ll know that the last few years have brought a continuous stream of…
Tech Outlook – Where to from here?
Map of Ag Chief Technical Officer Andrew Cooke looks into the coming technologies influencing agriculture. The turn of the year…
Why is data important for the future of the agri-food supply chain?
From growers and producers to processors and retailers, every element of today’s food and agricultural supply chain is undergoing a…
Why we value “Agility” and what does it mean?
What does agility mean for an organisation? Ultimately it is the ability to change and adapt in response to changes…
Agritech developers collaborate on map data interoperability
There is no shortage of developers creating software, tools, and technologies for agriculture. Almost the opposite in fact. Farmers tell…
Digitising the UK’s Farm Assurance
Map of Ag has been working with Red Tractor since 2020 to overcome the challenges of preparing for an assessment…
Focusing on existing datasets can automate population of farm GHG models
Reducing the administrative burden on farmers and providing increasingly granular data to populate Greenhouse Gas (GHG) models is now a core activity for Map…
The role of food businesses in agricultural supply chains
Map of Ag, European Food and Farming Partnerships (EFFP) and the Allerton Project will be presenting in the Kellogg’s sponsored…
Measuring, managing and mitigating, it’s all about driving efficiency.
We were first introduced to Kellogg’s Origins through European Food and Farming Partnerships (EFFP), led by Duncan Rawson. Map of…